Course Description:
This three-lesson course is designed for small business owners and individuals who want to enhance their social media presence through eye-catching graphics and visuals. Canva, a user-friendly graphic design tool, will be the focus of this course. Participants will learn how to create engaging social media content, including posts, stories, and covers, without any prior design experience.

Lesson 1: Introduction to Canva and Basic Design Principles

Duration: 60 minutes

Objective: In this lesson, participants will be introduced to Canva and learn the fundamentals of graphic design, including layout, color theory, typography, and visual hierarchy.


  • What is Canva?
  • Creating a Canva account
  • Overview of Canva’s interface
  • Understanding design principles
  • Choosing the right colors and fonts
  • Exploring Canva’s design elements (photos, icons, illustrations)
  • Adding and editing text
  • Layers & positioning
  • File types & downloads

Lesson 2: Designing Engaging Social Media Posts

Duration: 60 minutes

Objective: In this lesson, participants will dive deeper into Canva’s features and tools to design eye-catching social media posts for platforms like Facebook, Instagram, and Twitter.


  • Creating a Logo and Brand Kit
  • Incorporating branding elements (logos, colors)
  • Creating consistency across social media posts
  • Resizing, copying and adapting designs
  • Exporting and downloading social media graphics

Lesson 3: Designing Social Media Stories, Covers, and More

Duration: 60 minutes

Objective: In the final lesson, participants will expand their Canva skills to create social media graphics to enhance their social media profiles.


  • Designing social media stories & reels for Instagram and Facebook
  • Creating cover images for Facebook, Twitter, and YouTube, etc.
  • Designing event banners and posters
  • Using Canva’s animation and video features
  • Best practices for mobile-friendly designs
  • Tips & Tricks

Course Materials:

  • Access to Canva (free subscription plan)
  • Course slides and handouts
  • Sample graphics and templates
  • Recommended resources for further learning

By the end of this course, participants will have the knowledge and skills to confidently use Canva to create captivating social media content for their small businesses, helping them engage their audience and boost their online presence.

The course is accessed online via prerecorded video lessons. Dowloadable PDF support material is also provided.

Price: 80€